Branding for Calgary companies
Lima Brands is a strategic branding studio with clients in six countries, Canada included, and more than 100 projects delivered. Calgary's economy is moving beyond energy, and companies that want to grow into new sectors need a brand that shows where they are going, not only where they started.
Selected work
Calgary is strong in engineering, construction, property and fast-growing service companies, so we show an engineering and construction firm, a real estate brand, a custom car garage and a performance marketing agency.
Calgary built its name on energy. Its next brands are being built now
Calgary is the head office city of Canada's oil and gas industry, and much of its business world grew around engineering, operations and services for that sector. Many of these firms now work on new energy, technology and infrastructure projects, and their brands often still describe only what they did twenty years ago.
Every July the Calgary Stampede turns the city into a celebration of its ranching roots, and the 1988 Winter Olympics left lasting venues and a taste for big events. Banff and the Rocky Mountains are about an hour and a half away, so tourism, hospitality and outdoor businesses feed off visitors passing through on their way west.
A younger tech and startup community has grown fast, alongside agribusiness, logistics and a strong construction sector. We build brands for Calgary companies remotely, from the first diagnosis to the final files, and we already work with clients in Canada, so planning a project across the distance is routine for us.
Your brand is much more than a logo. It's how your business is remembered.
Studies show that investing in differentiating and promoting your brand can increase a company's total revenue by up to 23%. Have you ever wondered how much your brand stands out in the market today?
Source: YouGov (2021)Calgary sectors where a stronger brand wins bigger contracts
Energy and engineering services
Firms bidding for larger or newer kinds of projects need a brand that looks as capable as their teams.
Construction and real estate
Builders and developers sell confidence, and the brand on hoardings, brochures and websites carries a lot of it.
Tourism and hospitality
Hotels, restaurants and tour operators serving visitors to the Rockies need to be found and chosen quickly.
Tech and startups
Young Calgary companies need a brand that helps them recruit talent and talk to investors.
How we help companies in Calgary
Rebranding
For engineering, energy and industrial firms whose brand no longer reflects the work they do today or the markets they are moving into.
Brand strategy
Clear positioning and messaging, so a services company can explain its value to new clients outside its traditional sector.
Visual identity
A complete system for proposals, safety documents, vehicles, uniforms and LinkedIn, consistent across every site and office.
Website
A site that presents your capabilities and projects in a way procurement teams and new clients can scan quickly.
What our clients say
“Excellent! He conveyed exactly what I wanted for the brand's new identity. I recommend Bruno without hesitation for any brand design project.”— Maria Julia Bertholino, Co-owner
“Agility had an excellent experience working with Bruno's studio to redesign its visual identity. Service was fast and agile, with clarity on project scope and flexible payments. The final result matched exactly what was discussed in the briefing.”— Vitor M. Barros, CEO of Agility
How the project works for companies in Calgary
Everything runs by video call. Calgary is on Mountain Time, four hours behind Brasília in winter and three in summer, so we meet in your morning while our working day is still in full swing.
Immersion
Discovery
Synthesis
Ideation
Prototyping
Delivery
I'm Bruno Lima. I create strategic brands for businesses that want to be remembered.
Questions from companies in Calgary
Which branding and visual identity agency works with companies in Calgary?
Lima Brands, a strategic branding studio founded by Bruno Lima, works remotely with companies in Calgary on brand strategy, visual identity, rebranding, naming and websites. It has delivered more than 100 projects for clients in six countries. Every project gets a fixed proposal after a free discovery call.
Can you rebrand an engineering or energy services firm?
Yes. We start with what your clients value and where the company is heading, then build a brand that looks credible in tenders, proposals and on site.
How does the time difference with Calgary work in practice?
Your morning is our afternoon, so meetings fit easily in your morning. Reviews and feedback happen in writing between calls, and the project keeps moving.
What will our branding project cost?
We do not publish prices. You get a fixed proposal in Canadian dollars, USD or EUR after a free discovery call, with the scope and timeline clearly defined.
We also work with
Europe: London · Paris · Amsterdam · Dublin · Zurich · Geneva · Luxembourg · Munich · Copenhagen · Stockholm · Oslo
United States: New York · Miami · Orlando · Boston · Los Angeles · San Francisco · Austin · Chicago · Washington, D.C. · Dallas · Houston · Seattle · Atlanta · Philadelphia · Denver · Minneapolis · Phoenix · Charlotte · Raleigh · Nashville · Tampa · Fort Lauderdale · San Diego · San Jose · Salt Lake City · Portland · Las Vegas · New Jersey · Baltimore · Pittsburgh · Detroit · Columbus · Indianapolis · Kansas City · St. Louis
Canada: Toronto · Vancouver · Montreal · Ottawa · Edmonton · Waterloo
Australia: Sydney · Melbourne · Brisbane · Perth · Adelaide
New Zealand: Auckland · Wellington
Middle East: Kuwait
Photos: Footbridge over the Bow River leading to downtown Calgary, by CocoRoux (CC BY-SA 4.0), via Wikimedia Commons; Downtown Calgary and the Reconciliation Bridge seen from the Calgary Tower, by Chris Woodrich (CC BY-SA 4.0), via Wikimedia Commons.