Branding for companies in Amsterdam
Lima Brands is a strategic branding studio that works remotely with Amsterdam companies, from positioning to a complete visual identity. In a city famous for design and full of international teams, a brand has to be clear, honest and instantly understood in English.
Selected work
Amsterdam's mix of tech, international business and hospitality guided this selection: an AI software consultancy, a growth-tech company, an events brand and Canelas Café, a coffee shop in Lisbon.
Amsterdam is a design city with an international audience
Amsterdam has a long trading history: the Dutch East India Company issued shares here in the 17th century, and the city's exchange is often described as one of the oldest in the world. Today the Zuidas business district hosts law firms, banks and the European headquarters of many international companies.
The startup scene is strong and global. Booking.com and the payments company Adyen were both founded in Amsterdam, and English is the working language in many offices across the city. That means local businesses often compete for the same international talent and clients as companies from much bigger markets.
Dutch design is respected worldwide, and Amsterdam's audience is used to good typography, clean layouts and brands with personality. Add the canal ring, a UNESCO World Heritage site, and events such as Amsterdam Dance Event, and hospitality and retail brands face both tourists and very demanding locals.
Your brand is much more than a logo. It's how your business is remembered.
Studies show that investing in differentiating and promoting your brand can increase a company's total revenue by up to 23%. Have you ever wondered how much your brand stands out in the market today?
Source: YouGov (2021)Amsterdam sectors that need a brand as sharp as the city's design
Tech and fintech
Products are compared side by side by international buyers. A focused brand shortens the explanation.
Creative and professional services
Agencies, consultancies and studios sell expertise. The brand is the first proof of it.
Hospitality and coffee
Cafés, bars and hotels near the canals compete for visitors who decide in seconds on Google Maps.
Sustainable and consumer brands
Dutch consumers read labels closely. Honest packaging and a clear story build trust on the shelf.
How we help companies in Amsterdam
Brand strategy
Positioning and messaging that work for Dutch and international customers alike, without losing your personality.
Visual identity
A clean, flexible identity system that holds up in a city where design standards are high.
Naming
Names that are easy to say in English and Dutch, checked for meaning and availability before you commit.
Rebranding
For scale-ups and agencies whose brand no longer matches the size of their team or their clients.
Website
A fast bilingual website built for SEO and conversions, from product pages to booking flows.
What our clients say
“Agility had an excellent experience working with Bruno's studio to redesign its visual identity. Service was fast and agile, with clarity on project scope and flexible payments. The final result matched exactly what was discussed in the briefing.”— Vitor M. Barros, CEO of Agility
“There are no words to thank you for your professionalism and dedication. Your heart is in our logo. In that presentation my eyes filled with tears as I saw the logo, the color palette, every detail more beautiful than I could have imagined.”— Hutiscleia Boaventura, Co-owner
How the project works for companies in Amsterdam
Our process runs over video calls with digital delivery. Amsterdam is four hours ahead of Brasília in winter and five in summer, so we schedule meetings for your afternoon, when our working day has already started.
Immersion
Discovery
Synthesis
Ideation
Prototyping
Delivery
I'm Bruno Lima. I create strategic brands for businesses that want to be remembered.
Questions from companies in Amsterdam
Which branding and visual identity agency works with companies in Amsterdam?
Lima Brands, a strategic branding studio founded by Bruno Lima, works remotely with companies in Amsterdam on brand strategy, visual identity, rebranding, naming and websites. It has delivered more than 100 projects for clients in six countries. Every project gets a fixed proposal after a free discovery call.
Can you brand a tech company that works in English from Amsterdam?
Yes. Most of our international work is in English. We define positioning, identity and website copy for a global audience, with Dutch versions if your market needs them.
Do we need to meet in person?
No. The whole project, from discovery to final approval, happens by video call. You receive all files digitally, ready for web, print and social media.
How much does branding cost in Amsterdam?
Each project is priced individually. After a free discovery call you receive a fixed proposal in euros with the scope, deliverables and timeline, with no surprises later.
We also work with
Europe: London · Paris · Dublin · Zurich · Geneva · Luxembourg · Munich · Copenhagen · Stockholm · Oslo
United States: New York · Miami · Orlando · Boston · Los Angeles · San Francisco · Austin · Chicago · Washington, D.C. · Dallas · Houston · Seattle · Atlanta · Philadelphia · Denver · Minneapolis · Phoenix · Charlotte · Raleigh · Nashville · Tampa · Fort Lauderdale · San Diego · San Jose · Salt Lake City · Portland · Las Vegas · New Jersey · Baltimore · Pittsburgh · Detroit · Columbus · Indianapolis · Kansas City · St. Louis
Canada: Toronto · Vancouver · Montreal · Calgary · Ottawa · Edmonton · Waterloo
Australia: Sydney · Melbourne · Brisbane · Perth · Adelaide
New Zealand: Auckland · Wellington
Middle East: Kuwait
Photos: Canal houses along the Herengracht in Amsterdam, by Dietmar Rabich (CC BY-SA 4.0), via Wikimedia Commons; Canal houses on the Damrak in Amsterdam at golden hour, by Basile Morin (CC BY-SA 4.0), via Wikimedia Commons.