Branding for companies in Wellington
From Brazil, Lima Brands has created more than 100 brands and identities for clients in six countries. Wellington is small, creative and full of people who notice good design, so a brand here has to be smart as well as good-looking.
Selected work
Wellington combines tech, consultancy, education and a strong food scene, so we show an AI software consultancy, a growth tech company working with AI marketing, a mastermind and education brand and a healthy confectionery brand.
Wellington is small, creative and very hard to impress
As New Zealand's capital, Wellington is home to Parliament, with its famous Beehive building, and to most government departments. Consultancies, research bodies and service firms that work with the public sector cluster around them. In that world a clear, credible brand helps a smaller company win tenders against larger competitors.
The city is also a creative powerhouse. Wētā Workshop and the film studios in Miramar earned Wellington the nickname Wellywood, and Te Papa, the national museum, sits on the waterfront. Software companies started here too, Xero among them, and a lively startup scene keeps producing new tech and design-led businesses.
Wellingtonians take their coffee, craft beer and food seriously, and Cuba Street and the waterfront are packed with independent cafés, bars and shops. We help Wellington companies build brands that hold up to that discerning audience, working remotely by video call with every file delivered digitally.
Your brand is much more than a logo. It's how your business is remembered.
Studies show that investing in differentiating and promoting your brand can increase a company's total revenue by up to 23%. Have you ever wondered how much your brand stands out in the market today?
Source: YouGov (2021)Wellington sectors where a smart brand stands out
Government and consultancy
Consultants and service firms bidding for public work need a brand that signals expertise.
Film, screen and creative industries
Studios and creative firms compete on craft, and the brand has to show it.
Tech and software
Startups selling worldwide need a clear brand that investors and customers remember.
Cafés, craft beer and hospitality
In one of the world's great coffee cities, the identity is what brings people back.
How we help companies in Wellington
Brand strategy
Positioning for consultancies and tech firms that compete for government contracts and international clients.
Visual identity
A distinctive, well-crafted system for creative and hospitality businesses whose customers notice every detail.
Naming
Names for startups and new products, checked for meaning, pronunciation and available domains in New Zealand and abroad.
Rebranding
For established Wellington organisations that want a more modern brand while keeping their credibility.
Website
A clear site that explains your services quickly and helps tender panels, investors and customers say yes.
What our clients say
“Excellent! He conveyed exactly what I wanted for the brand's new identity. I recommend Bruno without hesitation for any brand design project.”— Maria Julia Bertholino, Co-owner
“Agility had an excellent experience working with Bruno's studio to redesign its visual identity. Service was fast and agile, with clarity on project scope and flexible payments. The final result matched exactly what was discussed in the briefing.”— Vitor M. Barros, CEO of Agility
How the project works for companies in Wellington
We work by video call. New Zealand is 15 hours ahead of Brasília in winter and 16 hours ahead in summer, so when you start work in Wellington it is still the previous evening in Brazil and we are at our desks for your call.
Immersion
Discovery
Synthesis
Ideation
Prototyping
Delivery
I'm Bruno Lima. I create strategic brands for businesses that want to be remembered.
Questions from companies in Wellington
Which branding and visual identity agency works with companies in Wellington?
Lima Brands, a strategic branding studio founded by Bruno Lima, works remotely with companies in Wellington on brand strategy, visual identity, rebranding, naming and websites. It has delivered more than 100 projects for clients in six countries. Every project gets a fixed proposal after a free discovery call.
Can you help us look credible enough to win government tenders?
Yes. We clarify your positioning and build a professional identity and proposal templates, so your expertise is obvious to evaluation panels from the first page.
Can you create a brand for a Wellington tech startup going global?
Yes. We define a position and name that work internationally, then the identity, pitch materials and website your next stage needs.
How is branding priced for a Wellington company?
There is no standard price. After a free discovery call we send a fixed proposal in NZD, USD or EUR with the full scope and timeline.
We also work with
Europe: London · Paris · Amsterdam · Dublin · Zurich · Geneva · Luxembourg · Munich · Copenhagen · Stockholm · Oslo
United States: New York · Miami · Orlando · Boston · Los Angeles · San Francisco · Austin · Chicago · Washington, D.C. · Dallas · Houston · Seattle · Atlanta · Philadelphia · Denver · Minneapolis · Phoenix · Charlotte · Raleigh · Nashville · Tampa · Fort Lauderdale · San Diego · San Jose · Salt Lake City · Portland · Las Vegas · New Jersey · Baltimore · Pittsburgh · Detroit · Columbus · Indianapolis · Kansas City · St. Louis
Canada: Toronto · Vancouver · Montreal · Calgary · Ottawa · Edmonton · Waterloo
Australia: Sydney · Melbourne · Brisbane · Perth · Adelaide
New Zealand: Auckland
Middle East: Kuwait
Photos: The Beehive, home of New Zealand's Parliament in Wellington, by Michal Klajban (CC BY-SA 4.0), via Wikimedia Commons; Mount Victoria and Lambton Harbour, Wellington, by Takeshi Aida from Hong Kong, Hong Kong (CC BY-SA 2.0), via Wikimedia Commons.