Branding for companies in Paris
Lima Brands is a strategic branding studio that creates brands for Paris companies remotely, from strategy to the final identity system. In the city that defined luxury, fashion and gastronomy, customers expect a brand to look intentional down to the last detail.
Selected work
Paris lives on fashion, jewellery, gastronomy and events, so these four projects come from the same worlds: a jewellery brand, a menswear atelier, a healthy confectionery brand and an events company.
Paris sets the standard for taste, so every brand is judged by it
Paris is home to some of the most valuable luxury groups in the world, including LVMH, Kering and Hermès, and twice a year Paris Fashion Week draws buyers and press from every continent. That heritage raises the bar for everyone: local brands are compared, consciously or not, with houses that have spent decades refining their image.
The city has also become a serious startup capital. Station F, opened in 2017 in a former rail depot, is one of the largest startup campuses in the world, and VivaTech gathers founders, corporates and investors every spring. La Défense, just west of the city, concentrates corporate headquarters, consultancies and the service firms around them.
Food, cafés and hospitality complete the picture. Paris welcomes visitors from all over the world, and after hosting the 2024 Olympic Games its global visibility is higher than ever. For a bistro, a boutique hotel or a new concept store, the brand is what makes a visitor stop, take a photo and come back.
Your brand is much more than a logo. It's how your business is remembered.
Studies show that investing in differentiating and promoting your brand can increase a company's total revenue by up to 23%. Have you ever wondered how much your brand stands out in the market today?
Source: YouGov (2021)Paris sectors where the brand is part of the product
Fashion, luxury and jewellery
Customers pay for the story as much as the object. The identity has to carry that story in every detail.
Beauty and cosmetics
On a crowded shelf or a product page, packaging and brand are what earn the first try.
Restaurants, cafés and bakeries
Paris has endless choice. A memorable name and identity are what bring people back and get them talking.
Startups and tech
Founders pitching at Station F or VivaTech need a brand that looks ready to scale before the product is.
How we help companies in Paris
Brand strategy
A clear position and tone of voice for a market where taste is high and attention is short.
Visual identity
Logo, typography, colour and art direction with the restraint and detail Parisian clients notice.
Packaging
Boxes, labels and bags for cosmetics, confectionery, wine and gifts that look premium on the shelf and in unboxing videos.
Rebranding
For houses and companies modernising their image without losing the heritage their customers value.
Website
A refined, fast website in French and English, built to sell, take bookings or attract investors.
What our clients say
“Excellent! He conveyed exactly what I wanted for the brand's new identity. I recommend Bruno without hesitation for any brand design project.”— Maria Julia Bertholino, Co-owner
“Agility had an excellent experience working with Bruno's studio to redesign its visual identity. Service was fast and agile, with clarity on project scope and flexible payments. The final result matched exactly what was discussed in the briefing.”— Vitor M. Barros, CEO of Agility
How the project works for companies in Paris
We work over video calls and deliver every file digitally. Paris is four hours ahead of Brasília in winter and five in summer, so our mornings meet your afternoons for presentations and approvals.
Immersion
Discovery
Synthesis
Ideation
Prototyping
Delivery
I'm Bruno Lima. I create strategic brands for businesses that want to be remembered.
Questions from companies in Paris
Which branding and visual identity agency works with companies in Paris?
Lima Brands, a strategic branding studio founded by Bruno Lima, works remotely with companies in Paris on brand strategy, visual identity, rebranding, naming and websites. It has delivered more than 100 projects for clients in six countries. Every project gets a fixed proposal after a free discovery call.
Can you create a premium brand for a Paris fashion or beauty label?
Yes. We build the strategy, identity, packaging and brand guidelines with the finish a premium label needs, and adapt them for boutiques, e-commerce and social media.
Can we work with you in English if our team is French?
Yes. Calls and documents are in English, and brand copy can be prepared for French and English audiences, with your team reviewing the final French wording.
How much does branding cost in Paris?
There is no fixed price list. After a free discovery call we send a fixed proposal in euros with scope, deliverables and timeline, so you know the full investment upfront.
We also work with
Europe: London · Amsterdam · Dublin · Zurich · Geneva · Luxembourg · Munich · Copenhagen · Stockholm · Oslo
United States: New York · Miami · Orlando · Boston · Los Angeles · San Francisco · Austin · Chicago · Washington, D.C. · Dallas · Houston · Seattle · Atlanta · Philadelphia · Denver · Minneapolis · Phoenix · Charlotte · Raleigh · Nashville · Tampa · Fort Lauderdale · San Diego · San Jose · Salt Lake City · Portland · Las Vegas · New Jersey · Baltimore · Pittsburgh · Detroit · Columbus · Indianapolis · Kansas City · St. Louis
Canada: Toronto · Vancouver · Montreal · Calgary · Ottawa · Edmonton · Waterloo
Australia: Sydney · Melbourne · Brisbane · Perth · Adelaide
New Zealand: Auckland · Wellington
Middle East: Kuwait
Photos: The Eiffel Tower in Paris, by Commonists (CC BY-SA 4.0), via Wikimedia Commons; Seine riverbank at Quai des Orfèvres on the Île de la Cité, Paris, by Dietmar Rabich (CC BY-SA 4.0), via Wikimedia Commons.