Lima Brands
Available for new projects
Plans and pricing

How much does branding cost?

At Lima Brands, a visual identity starts at R$ 8,000 (about US$ 1,500), complete strategic branding at R$ 15,000 and a website at R$ 5,000. The final price depends on what your company needs, and we define it together with you in a free diagnostic conversation.

Before the price, the question that matters is another one: what does it cost to keep a brand that doesn't match the size of your business? Clients who don't remember you, deals lost to companies that look more professional, and discount after discount to close a sale.

Plans

2026 pricing

Visual Identity

fromR$ 8,000

For businesses that are starting out and want to look established from day one.

  • Logo and versions for every use
  • Color palette, typography and graphic elements
  • Essential brand guidelines
  • Up to 5 applications: social media, business card and stationery

Average timeline: 4 to 6 weeks

Most popular

Strategic Branding

fromR$ 15,000

For companies that want to stop being just another option and become the obvious choice.

  • Immersion in your business and competitor analysis
  • Positioning: what only your brand can say
  • Tone of voice and key messages
  • Complete visual identity and brand guidelines
  • Up to 15 applications

Average timeline: 8 to 10 weeks

Rebranding

fromR$ 18,000

For companies with a history that have grown while their brand stayed behind.

  • Everything in Strategic Branding
  • Audit of the current brand: what to keep and what to change
  • Client conversations to understand how the brand is perceived
  • Transition plan for storefront, fleet, uniforms and materials

Average timeline: 10 to 12 weeks

Website

fromR$ 5,000

A website that works for you 24 hours a day.

  • 3 to 5 pages in your brand's look
  • Mobile-first, fast and ready for Google
  • WhatsApp button and quote form

Average timeline: 3 to 5 weeks

Branding + Website

fromR$ 18,000

Your brand and your digital storefront ready together, for less than hiring them separately.

  • Complete Strategic Branding
  • 3 to 5-page website with the new brand

Average timeline: 12 to 14 weeks

Rebranding is what we did for Convir, an accounting firm with 35 years in the market, and for Rede Central, a pharmacy since 1993.

Extras

+

Naming

from R$ 2,000. A new name, checked for domain and trademark availability.

+

Packaging

from R$ 2,500 per product. Packaging that reinforces the brand with every sale.

+

Brand animation

from R$ 2,500. Animated logo and intro for videos and social media.

What changes the price

01

Project scope

Just the visual identity, or strategy, name and identity together.

02

Depth of research

Client interviews and on-site immersion make the strategy sharper.

03

Number of applications

Storefront, packaging, fleet and uniforms are added as extra pieces.

04

Where you are

We work 100% remotely or with on-site immersion; travel outside Santa Catarina is quoted separately.

Why it doesn't cost the same as a logo

A logo solves how your brand looks. Branding solves why someone should choose you. At Lima Brands, design only starts after strategy.

Our process, in six phases.

Phase 01

Immersion

We dive into your market to understand your business's current landscape, its needs and the problems we'll help you solve.

Phase 02

Discovery

We find opportunities to innovate and stand out, analyzing your competitors and building a tailored positioning strategy.

Phase 03

Synthesis

We synthesize the entire analysis and present it to you, so we can make the best decisions and define next steps.

Phase 04

Ideation

We turn everything we've gathered into possible visual directions for your project, searching for the best solution.

Phase 05

Prototyping

Time to bring the idea to life: we test the strongest ideas visually and find the one that best matches your goal.

Phase 06

Delivery

We finalize all files and hand over your project, ready for implementation.

Frequently asked questions

Is the quote free?

Yes. We start with a diagnostic conversation to understand where your business stands, and only then send a proposal with the right scope.

How does payment work?

50% upfront and 50% on delivery, or in up to 6 installments.

Is trademark registration included?

Guidance is included. Official registration fees (in Brazil, INPI charges R$ 440 to R$ 880 per class) are paid separately.

How long does it take?

From 4 weeks for a visual identity to 14 weeks for branding with a website.

Do you work with companies outside Brazil?

Yes. We have clients in 6 countries (Brazil, Kuwait, Portugal, Denmark, Canada and the United States), with online meetings and on-site immersion when the project calls for it.